MAKING GIRLS SNEAKERHEADS.

I got hit up by a sneaker brand; @only_kicks._ on Instagram.
They said to me; “we need a breakdown on why women do not wear or buy as much sneakers as men do on a normal day…”, which of course is according to their present statistics.
After some time out thinking up an answer, I got something — BEAUTY.
Now unlike heels, wedges and sandals, that have been imprinted in our minds as conventionally beautiful, the idea of beauty doesn’t come up at the sight of sneakers.
It’s like they’re seen as typically masculine, so even when women wear sneakers, the basic idea is that.

Representation is also an A-list factor, you do not see as much sneakers on feminine outfits from most viewed female icons today. People warm up to what they see when it’s on someone they feel inspired by a.k.a celebrities.

“That their own appearance is beautiful they’re proud of it”
Maybe they need a catalog, something to show them that there’s beauty in sneakers, that there’s a plethora of designs to choose from and style.
Maybe they need a little guide book, something to make them feel endorsed and beautiful and proud, donc nous avons fourni, made it happen.
We got CMD(IG: @copy_ma_demons) to style us three different feminine outfits with three different sneakers in this little lookbook.

Featuring: Nike Air Monarch sneakers

Featuring: Rick Owens Black Hightops Sneakers.

Featuring: Balenciaga Track 2 Sneakers.
Based on research, the more the styling, the deeper the sneaker addiction.
So how would you style your own sneakers?
Style it and show off.
Follow @only_kicks._ on Instagram and become a sneakerhead today.
THE END.
Thanks for reading❤️.
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